
If you don’t know who that may be get in touch and I can give you a place to start. If you would like help to understand your processes, ensure you get help for the people who specialise in process. Personally, Rob taught Martial Arts and is a black belt in. If you can imagine it, we can build it became the mantra for his company and they live and work in the realms where technology meets imagination. Some people talk about the recipe for success, but I think about it more as a process for success.Įnsuring your outputs are definable and repeatable, will help you get a handle on what works and what doesn’t enabling you to reduce the time from bleeding to leading and being a more profitable and effective organisation. Bleeding Edge provides assistance in e-Strategy, overall marketing, web development and programming, social media and content creation. But once he found the way to make it he was then the leader in his field and the one to beat and became the ‘Leading edge’ in the technology.Ĭreation is messy, chaotic and risky, however leading and keeping your position requires organisation, structure and planning. His bleeding was probably sleepless nights and financial pain too. Each creation was a learning experience that evolved thinking. When inventing the light bulb Thomas Edison did not fail to make a light bulb 200 or so times he found 200 ways not to make a light bulb. You bleed, you have to be brave and ‘disrupt’ the ‘status quo’ to try something different. So how do you get from Bleeding to Leading? First.

The ‘Bleeding edge’ defines something that is brand new, neither tried nor tested indicating there are going to be some ‘casualties along the way’ to get the project to market. They defined the ‘Leading Edge’ as companies or a technology that is ‘world class’ or the ‘One to beat’ in any particular sector. I though I had misheard or they had misquoted so I asked what they meant (every day is a school day!) and they explained something that made me sit up an listen and challenge what I have been saying for years.

Makes sense so far?īut here is the new learning, I heard someone referencing the ‘Bleeding edge’ the other day. I have heard and been using the term ‘Leading Edge’ and ‘Tip of the Spear’ (sorry for the clichés but there is a point I promise) as an example of being the first in creating the standard or make a path for everything that follows. I am not ‘down with the kids’ with the latest terms, but I am not part of the ‘old guard’ either.
